Furniture packages vs. DIY furnishing: Which is better for landlords?

In London’s competitive rental market, making a good first impression is essential, and furnishing your property to appeal to discerning tenants becomes a priority, especially when leasing it. If you are a Hong Kong-based investor with properties in London, you might be unsure whether to opt for a furniture package or to furnish the property independently.

A furniture package is a convenient, professionally designed option—perfect for landlords, especially if you are based overseas. One-stop furnishing solutions for buy-to-let properties are an excellent method for time-constrained investors to reduce vacancy periods and enhance a property’s appeal.

However, the DIY trend shows no sign of slowing down. It can be hard to choose between the two possibilities, but we’re here to help. Let’s put them next to one another so you can choose the one that works best for you.

Understanding the importance of furnishing in rental properties

How does furniture affect rental yield and tenant demand?

Furnished properties in prime London postcodes targeting professionals, corporate lets, or overseas tenants secure higher rents and lease out quicker. A well-furnished property doesn’t just look good in photos—it sets the tone for the tenant’s lifestyle and helps them visualise your property as a home.

Key considerations for Landlords when furnishing a buy-to-let property

• Are you aiming to rent to students or professionals?
• How much do you intend to set aside for the initial furnishing expenses?
• What is the timeframe for transitioning between tenants?
• Can I rely on your furnishings to be long-lasting and low-maintenance?
• Also, do you adhere to rules for landlords in the UK when it comes to furnishing?

Why should landlords think about offering furniture services for rental homes?

Benefits: Easy to use, professional look, and saves time

Furniture bundles make things easier and less stressful for international investors. Professional interior designers expertly choose everything from key furniture pieces and stylish accessories to made-to-measure window dressings, all handled by our trusted furnishing partner. You won’t have to stress about coordinating multiple deliveries. They provide end-to-end service from design to waste removal and hand you a home that is move-in ready.

So, no more chasing multiple vendors for delivery, no more frustration with assembling furniture, and no more stress about waste removal (which undoubtedly is a relief if you’re having to manage it overseas). Each item is promptly installed and customised to meet specific needs, combining practicality with a stylish design. The outcome is a sleek, well-coordinated decor attractive to discerning tenants.

Could high prices and a lack of personalisation be a problem?

It’s often believed that furnishing a rental home can be more costly and limit your ability to express your style. But that’s not always the case. Our furniture partner compared their Gold furniture package to a well-known British high-street store’s prices for similar items, and InStyle Direct’s costs were 22.01% lower than theirs. You only need to find the right partners to help you. Also, our partner company provides a completely tailored solution for their packages, so you have the freedom to choose the style and items you like.

Furnishing your London rental properties also has a direct effect on your rental yields. Our furnishing partner InStyle Direct recently furnished a flat for a seasoned investor in Southall within 24 hours, and the property was let the very next day for £1,350 a month, earning a 4.35% yield. In another case, a simple furniture refresh in Hammersmith attracted 17 potential tenants within hours and rented out for 8.2% more than expected.

So, clever furnishing might absolutely be worth it. Even though they cost money up front, well-furnished houses can lower vacancy rates and raise rents, which makes outfitting a viable option for investors.

Should you equip your rental properties yourself?

Benefits: You may manage the cost and make it your own.

If you live nearby and appreciate taking care of details, furnishing a rental home yourself is great since you can choose each item, look for deals, and add your touch. But for investors from other countries, it’s not necessarily the best choice. Arranging deliveries, dealing with suppliers, and sorting out any last-minute problems from afar can be time-consuming and stressful. Though it seems cheaper at first, delays and hassle may cost you more later.

Potential drawbacks – Time, effort, and quality assurance

DIY might sound like a wonderful idea at first, but it can be a lot more complicated – especially if you’re overseas. Not all furniture meets UK safety standards, and initially purchasing less expensive furniture to save money can backfire. You can end up with mismatched furniture, items that do not meet landlord standards, or pieces that are not durable. Also, dealing with several suppliers, paying different delivery fees, putting everything together oneself, and getting rid of packing may soon become a frustrating and costly job.

Which option is better for landlords: Furniture packages or DIY furnishing?

Furniture packages are a popular pick for overseas investors; they usually include durable, well-thought-out pieces that meet what most tenants are looking for—saving you money on repairs or replacements in the long run. Doing it yourself could work well if you enjoy being involved, have time, local contacts, and an eye for design.

Partnering with a trusted local furnishing provider can be a good choice to get the right balance of quality, affordable value, and convenience. Explore our best furnishing options for London rental properties or see how our property management services support overseas investors like you.

Source:
Zoopla Report
4.35% yield