Success stories – How InStyle’s furnishing solutions helped rent properties within a week

Void periods pose a financial challenge to London landlords as they can lead to losses amounting to thousands of pounds in missed rental income. In a competitive rental market, ensuring your property is always occupied to avoid losses is important. One way to achieve that is by furnishing it to the standards of high-calibre tenants looking for quality, ready-to-move-in rentals.

By partnering with InStyle Direct and installing their design-led furniture packages, our clients and several other private landlords have successfully added value to their investments and maximised rental income. Let’s look at some real-life case studies to understand the impact of a well-furnished rental property.

Instant yield of 4.35% at The Green Quarter

An overseas private landlord of an apartment at The Green Quarter in Southall contacted our furnishing partner InStyle Direct to furnish an apartment within 24 hours. As a result, the landlord did not have to spend any more money or time marketing the property as the property was swiftly let the very next day for the full asking price of £1350 per calendar month (PCM), earning an attractive yield of 4.35%.

Immediate 8% rent increase after renovation and furnishing

One of our clients with a two-bedroom flat in Hammersmith got a complete property makeover that included aesthetic renovations like a new colour scheme for the walls and brand-new furniture for all the rooms. Despite six other two-bed flats in the same building being available for a lower rent, this landlord received 17 enquiries within a few hours of listing. Eventually, the apartment was rented to a tenant, achieving an increase in rent of 8.2%, with the landlord expected to recoup the refurbishment and furnishing costs in just four years.

Four furnished apartments let in four days

Four riverside apartments managed by us for overseas landlords at Royal Eden Docks were elegantly furnished using their Gold Furniture Package. Despite using the same base furniture, the team ensured each apartment had its unique identity with variations in the colour schemes, accessories and window dressings. As a result, all four apartments stood out and found their respective tenants within just four days of completion.

Private Airbnb rented in just one week

A one-bed apartment at Campden Street owned by a host living in South Africa was converted into a welcoming Airbnb with the help of our furnishing partner’s statement Diamond Furniture Package. While a shade of warm sage green was chosen for the furniture and feature walls, black accents were added to the wooden finishes and vertical stripes were added to make the ceiling appear higher and maximise the room space. The Airbnb apartment was finally rented to a guest within just a week of project completion.

Another Airbnb penthouse rented within a week

A three-bedroom seaside penthouse in Kent, furnished using the upgraded Gold Furniture Pack, was rented out just a week after completing the project. InStyle’s design team incorporated the landlord’s vision for the property by adding stylish soft furnishings, quirky accessories, creative storage solutions, and underfloor heating to enhance the overall guest experience.

Rent more than doubled for a Westminster landlord

The owner of a classic stucco-fronted three-bedroom property in the prestigious Cleveland Gardens neighbourhood of Westminster, maximised rental value by making a few upgrades. Using the trusted refurbishment services of our furnishing partner, the property’s aesthetic appeal and energy efficiency, were both improved significantly. As a result, the property let quickly for £8,500 PCM – more than double its previous rent of £4,100.

100% increase in rental revenue for Notting Hill apartment

The owner of a one-bedroom apartment at Colville Terrace in Notting Hill instructed them to transform his property to maximise its rental value. From value-adding refurbishments that optimised space to inspiring new furniture, our furnishing partner ensured the project was completed on time and within the stipulated budget. As a result, the apartment was re-let for an asking rent of almost £2,500, which was more than a 100% increase from its previous rent of around £1,200.

Celebrity investor achieves premium rent post furnishing

A well-known celebrity vlogger with a one-bedroom investment at Hammersmith’s Fulham Reach installed their Diamond Furniture Pack to secure a rent of £550 per week, which was way higher than Hammersmith’s average some year ago. The premium designs and quality of the furnishings, coupled with a mix of vibrant colours across the living, dining and kitchen spaces, upped the property’s appeal.

Higher rent achieved for furnished flat at The Pembridge

The Pembridge is a high-end property development in Notting Hill, and therefore, this one-bed apartment owned by a private Airbnb host required a refined design scheme to attract the right guests. Mixing and matching items from the Gold and Diamond furniture packs and adding a touch of luxury to the window dressings created a custom look for the apartment. The landlord was happy with the result and achieved higher rents for his property.

Expert property management services

These are only a few real-life examples from the many success stories of overseas landlords quickly renting out their properties after implementing design changes and adding aesthetic appeal. In addition to installing design-led, high-quality furniture, our property management team’s prompt and effective services added to the overall success by providing a seamless, one-stop-shop experience for all landlords.

With an office in Hong Kong and 21 branches across London, our local and overseas experts can help you with all your property needs. Contact us today if you have a London property in need of furnishing or refurbishments.